JEWELRY GUIDES
Shop smart with our ultimate jewelry buyer’s guide. Discover expert advice on sizing, gemstone quality, metal choices, care tips, and buying authentic jewelry.
The 4Cs: What determines Diamond quality?
1. Cut
How well the facets and proportions handle light. This is a major factor in sparkle.
2. Color
For conventional colorless-to-light-yellow diamonds, the GIA scale runs from D (colorless) to Z (light yellow or brown).
3. Clarity
The presence and visibility of internal inclusions and external blemishes. Grades range from Flawless to Included.
4. Carat
The diamond's weight. A higher carat weight usually means a larger stone, but not necessarily a larger-looking one.